Here's the Truth: Why Sales Training Does Not Work

Research has shown that only 9% of companies see behavioural changes after sales training. 

And 85 to 90 per cent of sales training has no lasting impact after 3 months. 

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But wait - surely this can't be accurate? Otherwise why would 94 per cent of businesses invest in an average of four to six days a year on sales training despite not seeing significant results? 

Let this eBook provide you with some straight answers. 

You'll learn:

  • Why training companies don't have the right capabilities to help performance
  • That your sales team might actually be un-trainable
  • What impact your lack of sales process can having on training
  • And... the secret to what can make sales training actually work

Download the eBook now